Designed by Andreu Balius
Client: Lladró / Pepe Gimeno
Custom type for corporate purposes
Lladró is conceived as a complementary typeface to fit well with Friz Quadrata, the typeface used for Lladró logotype. When combining, they do in such a way as to enhance or emphasize the qualities of each other.
Since Lladró is well-known for its porcelain high craft
standarts, this typeface was supposed to works as a fragile and subtle voice below the brand image.