Design by Aníbal Hernández

Font: Pradell

Photo credit by Aníbal Hernández

Designer Aníbal Hernández has used Pradell typeface to identify the Paseo del Prado and Retiro Park area in Madrid, Spain.
According to Aníbal’s words, “The Area between Paseo del Prado and Retiro Park have a big density of cultural heritage, monuments and museums like Prado Museum, Reina Sofia Museum, Thyssen-Bornemisza Museum, Cibeles, Apollo and Neptune fountains or the Royal Botanical Garden among many others. For this reason it aspires to be declared as a World Heritage Site by the UNESCO. With the aim of identify and draw attention to this candidature it was necessary a visual identity and a campaign that connects with the citizenship and emphasize the huge historic and cultural value of this area”.